Philips is making a significant impact on the Australian floor care market this October with its debut in the robot vacuum cleaner category. Spearheading this launch is the flagship Philips HomeRun 9000 Series Vacuum & Wash Robot, featuring the innovative, world-first PowerCyclone Aqua technology that ensures a consistently fresh and hygienic clean.
The robotics market is projected to grow by 11% by 2027, driven by our increasingly hectic lifestyles and the demand for convenient home solutions. Philips’ timely entry into this sector demonstrates its commitment to innovation and its ability to meet the changing needs of modern households.
The HomeRun 9000 Series boasts an impressive 13 patents and several industry-first features. Its unique design ensures only fresh water is used for cleaning, with dirty water trapped in a built-in tank for optimal hygiene. The All-in-One station offers up to three weeks of maintenance-free operation, independently managing water tanks and mop cleaning.
Alongside the 9000 Series, Philips introduces the HomeRun 2000 Series, combining powerful vacuuming and mopping capabilities. The 2100 model offers enhanced convenience with its Auto-Empty station, providing up to 70 days of hands-free cleaning.
Both series can be controlled via the intuitive HomeRun app, allowing users to customise their cleaning experience, monitor progress in real-time, and schedule cleaning sessions as needed.
With prices ranging from A$599 for the HomeRun 2000, A$799 for the HomeRun2100, to A$2,499 for the top-tier HomeRun 9000, Philips caters to various budgets and needs. The company’s plans to introduce additional products in 2025 underscore its commitment to transforming the floor care landscape in Australia.
This launch of advanced robot vacuum cleaners not only highlights Philips’ dedication to innovation but also positions the company as a key player in the smart home revolution. As we move towards a future of increasingly connected and efficient homes, Philips’ entry into this market segment is both timely and relevant.
The introduction of these sophisticated cleaning devices marks a new chapter in home maintenance, offering Australians a glimpse into the future of smart, efficient, and hassle-free floor care. It’s an exciting development that could significantly change how we approach household chores, potentially freeing up more time for the things that truly matter in our busy lives.
Check out Philips.com.au for more info. The models will be available to purchase in Australia from end October at leading retailers nationwide including Harvey Norman, JB Hi-Fi, Amazon and Bing Lee.
